Control your sales at a price to drive success.

Troly is priced to help businesses of all sizes, based on the stage you're at. All plans offer every feature, unlimited customers, sales and transactions. Chose a plan to start and change up or down as needed. It's that simple.

Giovanni Brambilla

Montadino biologico di Monteriggioni, Italy
EU-BIO certified, Net-Zero local grower

Why Giovanni prefers Troly.

As our website orders were starting to grow, ecommerce operations from inventory to shipping became increasingly time-consuming to manage. After comparing various options, I wasn't immediately clear which features were more important for me in the first place, and which would become valuable.

With no interest in changing my ecommerce and email marketing software, I opted for Troly because it gives me the most flexibility to change and adapt, and clearly, best overall value.

Cost-effective and focused on real value!

I was interested to launch some subscription offer for our customers, and wasn't quite sure how to get started. The flexibility Troly offers allowed me to beat other vendors to the punch. I experimented with different types of clubs at first and understood how important it is that Troly provides all features on every plan.

Simple plans to suit your business stage

Because our revenue changes up and down with the seasons, it was important that my costs also vary.

We grow and sell locally-grown small-parcel organic vegetable and even yield affects our revenue.

Instant results with no need to train the team

At first I was worried about learning a new software, then getting my team to do the same.

Troly has shown to be very well built and I was surprised of how much progress we all made in so little time.

Our simple Plans

Plans to see you grow.

You get every feature, unlimited contacts, products, pricelists, clubs and sales. All unmetered, so that you can better focus on your products, while we make your sales effortless.

Starter

Perfect for startups, or seasonal businesses, or those who prefer services a pay-as-you-sell price.

$

69

per month

or 3% of successful sales

Pro

Best suited to those exploring the world of sales, subscriptions, and seeking a better connected business.

$

189

per month

Grow

For those who prefer peace of mind with less variability in fees and more support and services included.

$

319

per month

or 1% of successful sales

Starter

Perfect for startups, or seasonal businesses, or those who prefer services a pay-as-you-sell price.

$

109

per month

or 3% of successful sales

Pro

Best suited to those exploring the world of sales, subscriptions, and seeking a better connected business.

$

294

per month

Grow

For those who prefer peace of mind with less variability in fees and more support and services included.

$

499

per month

or 1% of successful sales

Starter

Perfect for startups, or seasonal businesses, or those who prefer services a pay-as-you-sell price.

$

94

per month

or 3% of successful sales

Pro

Best suited to those exploring the world of sales, subscriptions, and seeking a better connected business.

$

254

per month

Grow

For those who prefer peace of mind with less variability in fees and more support and services included.

$

434

per month

or 1% of successful sales

Starter

Perfect for startups, or seasonal businesses, or those who prefer services a pay-as-you-sell price.

64

per month

or 3% of successful sales

Pro

Best suited to those exploring the world of sales, subscriptions, and seeking a better connected business.

179

per month

Grow

For those who prefer peace of mind with less variability in fees and more support and services included.

304

per month

or 1% of successful sales

Starter

Perfect for startups, or seasonal businesses, or those who prefer services a pay-as-you-sell price.

R

699

per month

or 3% of successful sales

Pro

Best suited to those exploring the world of sales, subscriptions, and seeking a better connected business.

R

1 799

per month

Grow

For those who prefer peace of mind with less variability in fees and more support and services included.

R

3 099

per month

or 1% of successful sales

Starter

Perfect for startups, or seasonal businesses, or those who prefer services a pay-as-you-sell price.

54

per month

or 3% of successful sales

Pro

Best suited to those exploring the world of sales, subscriptions, and seeking a better connected business.

154

per month

Grow

For those who prefer peace of mind with less variability in fees and more support and services included.

259

per month

or 1% of successful sales

*Includes 30% discount offered with annual billing. no card required. As a friend to invite you.

your new capabilities

Not sure what you need? Well, everything is included!

Thousands of industry-specific features, bundled with 100+ integrations to systems you already use. With everything is included, unmetered, and accessible instantly. no cap, no limit, no hassle.

Unified sales dashboard

  • Control fulfilment priorities for warehouses, campaigns, etc
  • Track intent to delivery in real-time, across unlimited carriers
  • Instant warnings for bottlenecks
  • Track customer satisfaction and handle issues proactively
  • Tools to enable your in-house or warehouse team to handle ever order with the utmost attention

Secure payments

  • Connect your payment hardware
  • Add optional credit card fee
  • Instantly offer unlimited payment methods, offline, BNPL, even loyalty pts!
  • Securely store customer cards across multiple payment gateways

Stop vendor lock-in: Say no to other software capturing your payments and controlling your funds.

1-click shipping

  • Automated live selection of best carrier based on your preference: price, timing, reliability, etc
  • From intent to post delivery, track each sale and notify customers
  • Send fully-branded customer notifications via email, sms, DM or social media messaging
  • Improve your relationship with customer stuck with a low-quality delivery driver

Connected business

Turn your small operation into a powerhouse with rich connections

  • Connect your marketing, ecommerce and point-of-sale, accounting, & more
  • Direct access to existing and new marketplaces channels
  • Connected accounting means compliance is now automated
  • Stop manually handling .csv and get the right data in the right software

Clubs & Subscriptions

  • Offer unlimited clubs to unlimited members, from invite-only to exclusive upgrades, allocation and more
  • Track individual preferences or enforce your product selection
  • Provide exclusive member-only invites, content, group offers
  • Define commitment based on dollars, time, units, orders, etc.
  • Track and reward loyalty instead of blindly offering never-ending discounts

Online sales

Stop vendor lock-in: Say no to other software controlling your shopping experience and locking your brand website with them. Instead;

  • Add value to your chosen eCommerce software package
  • Connect unlimited sites and eliminate all publishing work
  • Track carts, upsell subscriptions and products
  • Allow customer to update their account details and payment preferences

Know your customer

  • Record more than notes and preferences; family members, events and customer values matter most
  • Use AI to understand buyers intent and generate personalised offers
  • Unlimited communications across unlimited channels; enable messaging via each customer's preferred software
  • Observe our smart weighted-analysis technology suggesting and running new marketing campaigns for you

Control your stock

  • Track your product across unlimited warehouses and fulfilment partners
  • Created special bundles, configure packaging and track variations
  • Record stocktake, product sampling, tasting or damaged goods
  • Enable curb-side collections and ship uncollected orders
  • Smart sales routing across warehouses based on stock level and destination

Channel placement

  • Control product details and pricing across unlimited pricelists
  • Observe our smart product-channel matching targeting your revenue goals
  • Connect 3rd-party channels in 1-click
  • Control production information and presentation for every product made

Stop vendor lock-in: Say no to other software requiring you to use their technology to sell on their site.

Brand marketing tools

  • Automatically generate product collateral for in-person events
  • Define your brand colours, voice and tone, and align every message sent
  • Enable product QR-code for improved marketing and compliance tracking

Stop vendor lock-in: Say no to other software requiring you to pay forever to keep digital eLabels valid.

Real-time reporting

  • Define sales goals, milestones and strategy to receive smart opportunities
  • Track staff performance, campaigns conversion and warehouses efficiency
  • Grow repeat sales, loyalty & subscriptions profitability instantly
  • Instantly identify your contacts to reward, those to call, and measure word-of-mouth in real-time

Secure access

  • Secure access with roles & permissions
  • Invite unlimited staff and consultants
  • Audit all changes made by users
  • Define your own data-sharing rules between your brands
  • Control staff access across different software in a single location
included Integrations

Augment, don't reinvent, and stop vendor lock-in.

Using Troly makes your business better, by growing smarter sales. Our values are clear: Keeping you independent means you're not locked in to a single software. Instead, we augment their value to your business, and save you time.

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What's included

Producers using our software enjoy real capabilities.

Discover what it means to use the most user-focused, industry-designed platform to run your sales and distribution. With the smoothest adoption curve, you'll be amazed in minutes.

Starter

Pro

Grow

Troly Evolution

Sales intelligence, Inventory control, Customer operations

Customer Loyalty

Effortlessly record information about customers, from preferences to word-of-mouth sales, club membership allocations, personal values and lifestyle choices.

  • Instantly collect feedback for any products, visit, or experience with your business as a whole
  • Track and reward return customers, and word-of-mouth sales
  • Troly monitors sentiment towards your brand and generates actions to reach your brand goals, automatically or on-demand

Stock Control

You hold complete control over your product information, uniformly across every channel. Easily track stock levels across warehouses, and define your pricing structure across channels: direct, retail, VIP and volume-based.

  • Generate product information sheets
  • eLabels for compliance, marketing and feedback
  • Receive direct customer reviews for each product

Multi-channel sales

Track all sales in one single, simple software to improve fulfilment efficiency. Including on-premise sales, online eCommerce sales, offsite and events-based sales, subscriptions sales, retail and wholesale.

  • Troly sends branded notifications to elevate your brand perceptions from any channel, with every customer.

Business Compliance Tracking

Our industry-leading sales management capabilities helps your team create, and fulfil unlimited sales in a single-click, across different payment gateway, shipping carriers and warehouses.

Ensure your product labelling remains compliant, and use our regulatory compliance tracker for each customer, each sale, in any geography (interstate or international sales), for any type of product.

Team Efficiency

Define your brand goals, sales parameters, and your expectations towards customer perception. Troly then track and acts on opportunities to make things easy for your team.

You define:

  • Customer events important to you
  • Your brand identity, tone, and presentation
  • Unlimited price-lists, packing & shipping options
  • Products details, availability and presentation

Troly automates:

  • 2-way messaging via email, text, Whatswhat, more
  • Customer sentiment analysis with actions to approve
  • Human-led tasks to track important actions
  • Track customer interactions to increase loyalty
  • Marketing campaigns to keep your brand top-of-mind

Business Performance

Understand where your best sales are coming from, based on channels, campaigns, staff and more. Look at your business in real-time, based on the metric that matters most to you: dollars, volume or transactions.

Optionally compare metrics across your different brands.

90 days

24 months

unlimited

Real-time Opportunity Analysis

Because a pretty chart is useless without actions!

We generate opportunities for you to present your products more broadly. Compare your pricing and brand perception with similar products in other channels.

  • Troly let's you target better margins, more volume sold, and more individual sales, and automatically generates campaigns matching the right customers and to your products.

access to 1st degree channels only

Troly Integration

Advanced branding, Channel distribution, Revenue generation

Brand and Relationships

Built-in configuration of your brand identity, product information, sales and shipping strategy across every channel. Seamlessly generate best-of-breed communications and marketing for your business.

  • Product digital e-Labels, with Nutritional Labels , and Product Information Sheets
  • Individual membership cards and loyalty cards with affiliate sales and rewards tracking
  • Ads-free, fully banded QR codes for every product, visitor feedback and your facilities

Efficiency with 1-Click Fulfilment®

Allow your team to seamlessly access unlimited shipping rates, fully branded packing lists, carrier-compliant shipping labels, and advanced shipping documentation, all in a single click, using a simple user interface.

  • Automatically shop for best shipping prices
  • Let your brand update customers at every step of the way
  • Track all delivery progress, and carrier reliability

only 1 carrier

Unleash Any Sales Channel

Define where and how your products should be promoted, how shipping should be charged for each channel and sales volume, and use our sales analytics tools to unlock better margins and business opportunities.

  • Publish accurate products information everywhere
  • Delight new customers from new channels
  • Accept & track orders in a single easy-to-use interface

only direct chanels

Business Intelligence

Unlock your business data with live opportunity tracking across all connected systems in use by your business.

From HR to Accounting, Warehouse Management, Taxes and import-export, and more.

  • Improve routing and manage your own delivery drivers
  • Automatically submit tax and granular shipping compliance data
  • Track interstate and international exports

show your products to new customers

+ automate accounting & HR systems

+ interstate & international taxes

Data Security and Privacy

  • Granular security based on roles and location
  • Unlock tools based on staff experience
  • Track changes from staff and 3rd party systems
  • Comply with privacy regulations (PII)

unlimited teams members

+ across multiple warehouses

+ across multiple brands

Data Residency and Security

  • Store your data in your country (6 geographies)
  • Tokenisation of payment data is (PCI-DSS compliant)
  • Encrypted Personally Identifiable Information (PII)
  • Real-time backups and change tracking

Troly Support

Training, Operations support, Community insight

Support & Onboarding, Documentation

All documentation and onboarding checklists are included free-of-charge. To keep our price as the lowest in the industry and reward you for your self-education effort, we offer on-demand support is available on a fee-per-incident basis. No help needed, no fee.

$150

$125

$100

Sales Coordination & Premium Support

Ask partner members to step in and help you boost platform configuration, systems integrations, increase your ongoing sales operations, and coordinate milestones to reaching your sales goals.

3rd party costs may apply

3rd party costs may apply

Training, Community, and Industry Networking

Access FREE instructor-led trainings, community events, connect with industry partners and providers in your area and around the world to unlock new opportunities and learn about different new and initiatives.

Portrait of team member Helen

Drive your business with on-demand help from locals

We all wake up some days with the sudden need for help.

Product support. Marketing support, or the need to discuss your sales strategy. Or help with the other complicated software in your business.

Join a community of local businesses an regional producers, eager to help. When you need it.

Frequently Asked

Questions others had.

Not quite ready to see for yourself? Here are few questions others asked before discovering the amazing capabilities in Troly, the most user-friendly sales and distribution platform.

Does it take a lot of work to migrate data?

In most cases there is no migration required. Troly is a technology capable of connecting to other software you use, and automatically import and configure your data. All you need to know is enable any apps in the marketplace. Alternatively you can import a spreadsheet in minutes.

Can you connect new software systems?

Yes we do, granted the other system is capable of being connected too. We charge a flat fee for this work, and if the system is requested by other platform users, then it’s free.

What can I do if I need a new feature?

Troly is designed collaboratively with active platform users and continuously being improved. Your requests for new features are documented, evaluated, and scheduled for development on our roadmap.

If you wish to sponsor a feature, a small fixed fee will ensure a more rapid development and release. You can also review our Open Source policy.

What payment gateways do you support?

Troly is continuously designed collaboratively with active platform users. Your feedback and requests for new features are documented and scheduled for development.

If you wish to sponsor a feature, a small fixed fee will ensure a more rapid development and release.

How do I know what data can be imported?

In short, any data can be imported. Troly stores several data points for your customers, sales and products, as well as staff and task tracking. We also allow creating your own custom fields, now or later, so ultimately you can store any data you would like.

Can I change my plan later?

Absolutely. Troly is prepaid and the shortest commitment is one (1) calendar month. You can upgrade and downgrade your plan as you wish, however no refunds or credit are issued.

What if I change my Point-of-Sale (POS) system?

The easiest thing in the world. we connect to several point of sales, ecommerce, email marketing, carriers and more. At any time you can connect more than one simultaneously and your is automatically synchronised across all compatible system.

Additionally, you can configure each system only to receive a pre-configured segment of your data, allowing - for example - to run one POS for a dining room, and another POS for events or else, any way you wish.

What does Open Source mean?

In order to provide the best, future-oriented value towards the future, our licence allows you to develop your own plugins into Troly. Plugins developed may be attached only to your account, or can be reviewed for quality and published in the apps marketplace.

Do you provide FREE website templates?

We do not provide website templates, instead we allow you to use any ecommerce template and any ecommerce platform. Every platform we connect to have hundreds of templates.

Can I get a demo?

Thanks to our award-winning user interface, your do not need training or a demo to observe the power and flexibility offered by Troly. Instead you can immediately create an account.

Additionally, to fully take advantage of every capability, you also have access to community-driven webinars, and on-demand onboarding, sales strategy and customer-marketing sessions.